WHO SHOULD ATTEND:
Store managers and employees, sales managers
 
BENEFITS:
Making participants gain visual ability via explaining the importance of silent sales and effects of visual merchandising. Determining the orientation of customers in store and increasing the effective usage of space in the store.
                             
CONTENT:           
                       
What is Visual Merchandising ?

• Retail and Visualizations
• What is visual presentation and why is it important?
• Can everyone be a visualist?

• Customer tendencies in the store
• Store track plans
• Employee deployment based on store track plans

• Tonality 
• Matching Fabric and Patterns 
• Accordance in Size
• Combination Placement

• Sales Periods
• Season Period
• Silent Sale
• Positive, Negative Area
• Pricing
• Special Offer Signage 
• Cashouts
• Showcase